Driving to the future!
MOL move digital solutions and the future of mobility
In this episode of the SEED Executive Insights – Podcast Series, Sandy Vaci (SEED Faculty
Member) talked to Márton Homola, Group-level Head of Loyalty, Digital Channels and CRM
at MOL Group.
Márton shared their incredible journey with MOL Group and MOL MOVE application based
loyalty program, which received international success and just in 2 years have been rolled
out in 6 different countries and reached more than 2.7 millions members to join the
Márton talked about the essence of MOL MOVE digital solutions, the best practices and
latest methodologies of CRM and loyalty programs and also shared his perspective on
the future of mobility, the opportunities of digitalized solutions, the innovative customer
interactions and MOL Group’s role in all these emerging business fields.