The purpose of the Leading and Managing Across Cultures program is to:

• show you the best existing models for inter-cultural communication and people management.
• practice how you can use them and review dozens of personal ”case anecdotes” to illustrate every point.
• learn how to turn understanding of hidden cultural differences to your advantage – in business and also personally.

External influencing 

– dealing with customers, partners

• Archetype assessment, cultural coding definition
• Defining and exploiting hidden self image differences
• Cultural segmentation for unobvious biases
• Selling and negotiating in different cultures
• Reinforcing and changing cultural biases – at individual and group levels

 

Internal influencing

– dealing with HQ and subsidiaries, bosses, peers, employees

• Understanding how you are seen from other cultures
• Putting your sales pitch in the other person’s cultural context
• Defining the right level of context for your message
• Estimating context needs when dealing with unknown backgrounds
• Using your cultural understanding to create the best message, delivered the perfect way

 

Cross-cultural management in the 21st century

– being ”on-line, all the time”, globally

• How the interconnected ”global village” increases the risk of cultural conflicts
• How to create your interaction model, instead of reacting to cultural differences
• How on-line cross-cultural management differs from the ”old” models
• Multi-cultural, digital leadership techniques for the 21st century

This course is founded on the extensive leadership, teaching, and coaching experience of the faculty.

During these immersive two camps (2×2 days) the participants will experience how their identity shapes their experience, and how to capitalize on their unique style to build trust, partnerships, confidence, and success. We will also will solve number of case studies such as: TEVA, Volkswagen, Nestlé, Uniqlo.

This is a highly interactive program that requires active participation. Besides individual participation we also focus on teamwork, group exercises, and learnings from each other’s experiences. Selected literature will be referenced for pre- and post-work and further individual development.

The two camps will also provide opportunities to create a strong network, build mentoring relationships and lifelong support. 

We will invite speakers at both Camps to broaden our perspectives and to deep dive into certain topics.

CAMP 1

(two days)

Cultural vs. other biases – the basics:

• Physiological, psychological, environmental (cultural) imprinting
• Hierarchy of imprinting, cultural re-coding in practice

Cultural higiene factors – how to make sure we can manage efficiently across cultures. Some examples:

• Recruiting, talent selection
• Goal setting, individual challenges
• Engaging, motivating
• Feedback, coaching, mentoring
• Recognition, performance management
• Team building, team leadership

MID-TERM REFLECTIONS, TEAM COACHING & MENTORING

Each participant is offered a one-hour individual session to discuss specific issues and questions, helping them implement what they have learned into their work.

CAMP 2

(Two days) 

Using cultural differences for business advantage – getting the most out of the best cross cultural mapping models:

• E. T. Hall – six perception differences, e.g. time, space, context, activity
• C. Rapaille – cultural archetypes, cultural coding and self perception
• R. D. Lewis – three main communication style differences
• G. Hofstede – six cross cultural management dimensions
• M. Lindstrom – uncovering cultural traps and using them for influence

Advanced applications – using cultural self-segmentation, transfering learnings across cultures, market entry planning, cultural re-coding, impact presentations and more; practicing using your own challenges

Following successful completion of the program, participants will be able to:

• Understand the components of cultural diversity and how they can be managed / changed
• Be able to take advantage of unique insights derived from cultural understanding
• Learn how to build multi-cultural teams and lead / develop people with different backgrounds
• Develop a comfort level in creating, and working in, an efficient multi-cultural work environment
• Learn and practice the general skills needed to manage and lead across diversity