How Can Pöttyös Dominate Its Category
Why Strategy Fails & What We Can Do About It with Saul Betmead de Chasteigner
6 Steps to Digital Business Success with Krisztián Kurtisz, András Fischer and Dr. László Eszes
Insight
Finance: The missing lens of leadership
Why financial fluency is essential for leaders. Turn data into strategy, avoid hidden risks, and make confident, value-driven decisions.
Insight
What Are Marketers Still Afraid Of?
Why are marketers still obsessed with engagement rates while their brands fade into irrelevance? Because it’s easier to count clicks than to build enduring value.
Podcast
The Secret To Innovative Brand Building
How Can Pöttyös Dominate Its Category
Insight
The What and The How: Succession Case Study in Detail
Succession requires more than intent—it takes trust, clear roles, and structure to protect business value and ensure long-term stability.
Insight
Handling Generational Transition at Hungarian Companies
Succession is a growing challenge for Hungary’s family businesses. Strategic planning, clear roles, and early preparation are key to long-term success.
Insight
Bridges in the Balkans
The Western Balkans need a new generation of leaders. Leadership is key to EU integration, succession, and sustainable economic growth.
Insight
The Digital Transformation Gap: Vision vs. Execution
Digital transformation demands more than tech—it needs leadership, alignment, and action to close the gap between strategy and execution.
Insight
Finding the Balance: Stakeholder Management as a Strategic Imperative for C-Level Leaders
Stakeholder management is now a core leadership duty. Aligning stakeholder needs with strategy drives both trust and long-term value.
Insight
The Shift of Trust: From Institutions to Employers
As trust in institutions declines, employees now turn to leaders for clarity. Learn why transparency and ethical leadership matter more than ever.
Podcast
The Innovation Paradox
Why Strategy Fails & What We Can Do About It with Saul Betmead de Chasteigner
Insight
When Public Meets Private: Why Governments Enter the VC Arena
Public venture capital can fuel innovation when it is strategic, transparent and market driven. Here's what makes the model work or fail.
Insight
Don’t Push Change. Make SPACE for It.
Change isn’t imposed—it’s enabled. Build a change-ready organization by creating space where people, strategy, and systems evolve together.
Insight
“Mother Hen Syndrome” In Female Mid-Level Leaders
Many women excel in mid-level roles but struggle to advance. Learn how shifting focus to strategy, visibility, and career design can unlock leadership growth.
Insight
Can AI even help us with strategy?
Use AI as your strategic thinking partner with SEED’s BASE framework—enhance decisions, clarify direction, and lead change more effectively.
Book
Dare to Lead: What a Book Club Taught Us About Trust, Courage, and Women’s Leadership
A powerful review of Dare to Lead by Brené Brown—showing how courage and connection can transform leadership in today’s changing world.
Insight
Time to embrace „bothism” – building brands that last, while delivering fast results
Brands must move beyond short-term tactics. Learn how consistency, reach, and smart innovation drive long-term brand growth that lasts.
Insight
Why are many leaders poor strategists?
Many leaders fail at strategy by avoiding the real challenge. Learn how to identify and tackle your crux to unlock true business momentum.
Podcast
The Rise of a Digital Leader
6 Steps to Digital Business Success with Krisztián Kurtisz, András Fischer and Dr. László Eszes
Podcast
Leadership Practices from Sanjay Gupta’s new book
Leadership Practices from Sanjay Gupta’s New Book - with Sanjay Gupta and László Aczél
Whitepaper
‘MUSICA’ – Managerial toolbox to adress change fatigue
A comprehensive approach to combat change fatigue and support sustained engagement.
Podcast
Navigating ESG
Discussing the critical role of ESG in shaping modern business strategies - with Réka Szücs hosted by György Leitner.
Whitepaper
Addressing key challenges faced by contemporary leaders
A summary of SEED's recent conversations on modern leadership.
Podcast
The solution is always here!
Leadership lessons and priorities from Ukraine - with Volodymyr Mudryi, hosted by Sandy Vaci.
Podcast
Driving to the future!
MOL MOVE digital solutions and the future of mobility - with Márton Homola, hosted by Sandy Vaci.
Podcast
Brands should step up!
From purpose to brand activism at Magyar Telekom - with Béla Szabó, hosted by László Aczél.
Whitepaper
Steering in new direction
Introduction of the B.A.S.E. strategic change framework.
Whitepaper
From C to C
7+1 points to consider if you leave consulting to become a C-suite leader.
Whitepaper
Change T.I.P.S. for Executives
The 4 practices you must adapt to lead sustainable change.
Whitepaper
A new era of work and leadership
The Central European perspective.
