the executive playbook for Project-driven transformation

ABOUT
THE PROGRAM

OVERVIEW

2×2 days on-site in Budapest

Date: TBA

Price: EUR 3000

PROGRAM OBJECTIVE

In an increasingly project-driven world, where over 80% of organizational strategies are executed through change initiatives, the role of executives in project oversight is more critical than ever. Despite this, many leaders lack the knowledge and the skills to effectively govern and align projects with organizational goals, leading to inefficiencies, misaligned priorities, and missed opportunities.

This program equips senior leaders with the tools to: 

  • Oversee projects without direct involvement.

  • Ensure strategic alignment and value delivery.

  • Drive innovation and adaptability across portfolios.

  • Foster high-performing, resilient teams. 

Evaluate the most successful cases togther with seasoned mentors and then apply them to your own company and brand using actionable strategies, drive brand transformation, and create a culture that fosters creativity.

For whom: if you are a middle-to-senior level leader who oversee multiple projects, act as sponsors, or manage portfolios whether or not directly engaging in day-to-day project execution, this program is for you. It is ideal for leaders aiming to elevate their strategic impact on organizational success through effective project governance and decision-making.

Faculty Members

Marianna Sárvári

Program Manager, Deloitte

Faculty

Róbert Huszár

Head of International Business,
Faculty

MAIN TOPICS

The cornerstone of the program is equipping executives to lead and influence project success by embracing their critical role in governance, sponsorship, and alignment. Our objective is to improve your awareness, your tool-box and your skills as a leader covering these 4 main topics:

STRATEGIC ROLE OF EXECUTIVES IN PROJECTS 

  • Aligning projects with strategic goals
  • Decision-making at critical junctures
  • The executive sponsor’s toolkit
  • Navigating challenges and driving change
  • Fostering accountability and governance

DRIVING VALUE BEYOND THE “IRON TRIANGLE” (A.K.A. TIME, COST, AND SCOPE) 

  • Defining and measuring success
  • Prioritizing stakeholder perceptions
  • Integrating innovation and sustainability
  • Driving continuous improvement 

BUILDING RESILIENT AND HIGH-PERFORMING PROJECT TEAMS 

  • Driving collaboration across functions
  • Empowering through clear roles and responsibilities
  • Developing emotional intelligence and trust
  • Enhancing team resilience 

PROJECT GOVERNANCE AND PORTFOLIO MANAGEMENT 

  • Establishing governance structures to oversee project selection, prioritization, and resource allocation
  • Defining roles, responsibilities, and reporting mechanisms for seamless execution
  • Using portfolio management techniques to optimize investments and maximize ROI
    while fostering agility in response to changing market dynamics

PROGRAM STRUCTURE

The program combines:

  • Pre-Work: Foundation building before the on-site experience.
  • Four Intensive On-Site Days: “Camps” where you’ll collaborate with small teams (6 participants max) guided by dedicated mentors.
  • Individual Mentoring: Personalized sessions with industry experts to address your unique challenges.

ABOUT THE FACULTY

Marianna Sárvári

Program Manager, Deloitte

Faculty

Vice President, Hungarian Project Management Association, MBA, PMP, and IPMA B certified senior project manager with extensive expertise in IT governance, portfolio management, and large-scale transformations. 

Róbert Huszár

Head of International Business,
Faculty

Former Deputy CEO of major banks, overseeing extensive business project portfolios. Currently leading significant projects for major corporates. 

More than 2000 executives have taken part in the journey!
Learn from them!

Bálint
Hoffer

Vice President, RTR Service Delivery, Global Accounting Operations

Paramount

Karol
Jakubek

Managing Director

ROSSMANN Czech Republic

Martina
Martinić

Sales and Operations Planning Manager for EMEA

Valvoline

Gábor
Heiszmann

CIO

Gedeon Richter

Predrag
Vasic

Member of the Executive Board

OTP Srbija

András
Becsei

Deputy CEO, Retail Division

OTP Bank

SEED Business Leadership Program has been a real eye opener for me in terms of how many leadership tools I can have in my toolkit and how to use them intentionally. It was a great realization how simple things can change the game and lead the organization to an enhanced performance.

"One of the best workshops, which I have ever experienced."

Great venue with a comprehensive leadership principles overview, focusing strongly on a practical side of leadership. I really enjoyed the teamwork during the training and I can strongly recommend the program to those, who would like to move their leadership skills to upper level.

"I am absolutely thrilled with the program."

You start from aspiration and values, continue with building the story around people and, at the end, you tackle with your final goal – how to drive the business. Mentoring and coaching techniques during the program are refreshing and using these techniques after the program suit you with the most useful tool – how to learn continuously and efficiently.

One thing I loved about this course that we were able to meet people – both presenters and participants – who has a waste experience in their industries. I can mention the President of Vodafone, the CEO and founder of WizzAir. Furthermore, I was in the same working group with the Senior Vice President of MOL from whom I could learn a lot. I would recommend this course to any executive leader who is humble enough to open up and has the willingness to look inside and understand what his weaknesses and areas of development are.

SEED is one of the best things that happened to me during the last several years.
It gave me new vision and the energy to try to become a better leader than currently I am.

SEED’s Business Leadership Program was a very good executive educational program for me. What I gained from SEED and what it means for me is how to set aspirational goals, and how to build a team to achieve these goals.