FINANCE FOR EXECUTIVES
Boost Your Leadership and Decision-Making with Financial Confidence
ABOUT
THE PROGRAM
OVERVIEW
2×2 days on-site in Budapest
Dates: 5-6 June | 18-19 September | 9 October
Price: EUR 3000
PROGRAM OBJECTIVE
This intensive, practical-focused training program is designed for leaders who are not financial specialists but want to build the skills to integrate financial thinking into their work. The course equips participants to make data-driven, well-grounded decisions that foster sustainable value creation and support the long-term growth of their companies.
By mastering financial data interpretation, risk assessment, and investment evaluation, participants will become more confident and multidimensional leaders – empowered to enhance strategic planning, resource allocation, and overall business performance.
For whom:
This program is designed for mid- and senior-level managers, future leaders, and participants in talent management programs who do not have a financial background but aspire to become strategically minded leaders. It is particularly recommended for those who wish to gain a deeper understanding of the financial implications of their decisions and who recognize that financial literacy is not solely the domain of finance professionals but an essential competency for any leader who seeks to shape the future of their organization.
MAIN TOPICS
1. The essentials of financial and managerial accounting
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- A practical overview of the key financial statements: balance sheet, income statement, and cash flow statement. How to read them and what they reveal?
- Assessing business performance through financial data, with a focus on integrated insights rather than isolated numbers.
- Identifying hidden risks in financial data and exploring tools for risk management.
- Understanding the strengths and limitations of financial ratios. How to use them effectively in real-world decision-making?
2. Planning ahead and responding smartly. The core principles of financial planning
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- Financial planning as a leadership tool.
- Financial planning as a strategic resource for achieving business objectives.
- Budget vs. actual analysis: what deviations tell us, and how to turn numbers into meaningful action?
- Forecasting in uncertain environments using scenario analysis to support agile decision-making.
3. Building tomorrow, starting today: investment decisions and value creation
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- An introduction to different methods for evaluating investments and development projects, including key return metrics.
- Going beyond the numbers: how to incorporate strategic considerations when making investment decisions.
PROGRAM OBJECTIVES
In today’s complex business environment, executives need to go beyond intuition and make decisions based on solid financial analysis. This course bridges the gap between strategy and finance, giving the participants the following tools:
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- Read financial statements with ease. Gain a comprehensive understanding of financial data interpretation.
- Identify and evaluate risks hidden in the numbers. Be proactive and well-informed.
- Acquire an extensive array of financial tools. Identify profitable investment- and expansion opportunities with confidence.
- Foster collaboration with finance professionals. Communicate more effectively and align your team’s goals with financial reality.
- Enhance decision-making efficiency. Gain a strong financial foundation for strategic moves.
In essence, strengthen your leadership with financial expertise!
PROGRAM STRUCTURE
Hands-On Learning: Practical-focused, interactive sessions.
Decision-Making Simulations: Applying financing concepts and tools to real-life situations in industry-relevant case studies.
Workshops: Working with peers to tackle business challenges.
Expert Mentorship: Personalized feedback from finance professionals with 20+ years of experience.
Guest-speakers: Unique perspectives to enhance understanding and provide valuable insights into real-business applications.
ABOUT THE FACULTY
Dóra is an experienced financial executive with 20+ years of professional experience. She worked at OTP Bank, where led the Project Finance and Special Transactions Department, managing high-value project financing transactions. Later, she joined Hiventures, one of Central and Eastern Europe’s largest and most active venture capital fund managers and focused on investing in innovative Hungarian businesses with high growth potential. Throughout these years, she gained diverse expertise not only in corporate lending and investments, but also in understanding the operations of large and medium-sized enterprises in depth.
Over the past two decades, Dóra collaborated with businesses across various industries to secure optimal financing and develop strategies for growth and crisis management. Drawing on this extensive experience, she founded Finance Zone, an advisory firm specializing in M&A and other complex financial transactions.
More than 2000 executives have taken part in the journey!
Learn from them!
SEED Business Leadership Program has been a real eye opener for me in terms of how many leadership tools I can have in my toolkit and how to use them intentionally. It was a great realization how simple things can change the game and lead the organization to an enhanced performance.
"One of the best workshops, which I have ever experienced."
Great venue with a comprehensive leadership principles overview, focusing strongly on a practical side of leadership. I really enjoyed the teamwork during the training and I can strongly recommend the program to those, who would like to move their leadership skills to upper level.
"I am absolutely thrilled with the program."
You start from aspiration and values, continue with building the story around people and, at the end, you tackle with your final goal – how to drive the business. Mentoring and coaching techniques during the program are refreshing and using these techniques after the program suit you with the most useful tool – how to learn continuously and efficiently.
One thing I loved about this course that we were able to meet people – both presenters and participants – who has a waste experience in their industries. I can mention the President of Vodafone, the CEO and founder of WizzAir. Furthermore, I was in the same working group with the Senior Vice President of MOL from whom I could learn a lot. I would recommend this course to any executive leader who is humble enough to open up and has the willingness to look inside and understand what his weaknesses and areas of development are.
SEED is one of the best things that happened to me during the last several years.
It gave me new vision and the energy to try to become a better leader than currently I am.
SEED’s Business Leadership Program was a very good executive educational program for me. What I gained from SEED and what it means for me is how to set aspirational goals, and how to build a team to achieve these goals.
